Hello and welcome to Dry January USA®!
We’re thrilled to kick off this transformative journey with you. As we launch our official blog, we want to share our excitement about bringing the globally recognized Dry January® initiative to the United States in partnership with Meharry Medical College.
Dry January USA® isn’t just about giving up alcohol for a month. It’s about reimagining our relationship with alcohol, promoting healthier lifestyle choices, and fostering a supportive community. Initially developed by Alcohol Change U.K. in 2013, this movement has grown from 4,000 participants to millions worldwide. Now, we’re proud to bring this impactful program to America with a unique twist.
In 2022, Meharry Medical College became the official Dry January® licensee in the United States, making history as the first and only Historically Black College and University (HBCU) to lead this initiative. This partnership brings Dry January® to a broader audience and addresses a critical gap in alcohol research and awareness in the United States.
Our mission goes beyond just abstaining from alcohol. We aim to:
- Raise awareness about the effects of alcohol consumption
- Promote non-alcoholic alternatives at social events
- Combat sober-shaming
- Provide tools for tracking alcohol-free days
- Support individuals in developing a healthier relationship with alcohol
As we embark on this journey, we invite you to join our “Go Yellow” movement. Yellow symbolizes positivity, alertness, and caution – perfect representations of our Dry January® goals. Whether you choose to Go Yellow, Be Yellow, Support Yellow, or Do Something Yellow, you’re part of a community committed to health and well-being.
In the coming weeks, we’ll share tips for navigating Dry January®, success stories from participants, expert advice on health and wellness, and updates on our events and initiatives. We’re particularly excited about our upcoming event, where we’ll light the Empire State Building yellow to celebrate Dry January USA®!
Remember, Dry January® isn’t about deprivation – it’s about empowerment. It’s an opportunity to reset, reflect, and reimagine what role, if any, you want alcohol to play in your life.
So, are you ready to Go Yellow with us? Download our TRY DRY® app, connect with our community, and make this January the start of something truly transformative. Here’s to a healthier, happier you in 2024 and beyond!
The Dry January USA® Team
P.S. Don’t forget to share your Dry January journey with us using #DryJanuaryUSA and #GoYellow. Your story could inspire others to join the movement!