This January, the iconic city of Chicago is making history as it “goes yellow” in honor of Dry January® USA! From January 7th to January 13th, 2025, the city skyline will light up in vibrant yellow, symbolizing a renewed commitment to health and well-being. Thanks to the support of BOMA Chicago and the Illuminate Chicago Lighting Program, Dry January® USA is spreading its mission far and wide. This exciting initiative marks a bold step in raising awareness about the benefits of going alcohol-free for the month of January.
To kick off this monumental week, Dry January® USA is hosting an exclusive viewing party in exactly 1 month, on January 7, 2025, at 5:30 PM at The Conservatory at The Legacy in downtown Chicago. Get ready for a night of celebration, inspiration, and health-focused conversation as Meharry Medical College leadership welcomes this incredible moment for the movement.
What’s Happening at the Viewing Party?
The viewing party is your chance to be part of the event of the year. Here’s what you can expect:
• Spectacular Views: Marvel at the Chicago skyline illuminated in brilliant yellow from the breathtaking vantage point of The Conservatory at The Legacy.
• Engaging Conversations: Meet and mingle with leaders from Meharry Medical College, the home of Dry January® USA, and health advocates from across the nation.
• Mission Spotlight: Hear about the exciting new ways Dry January® USA is expanding its outreach, including this Chicago initiative to light up cities and start conversations about the importance of reducing alcohol consumption.
Whether you’re a long-time supporter of Dry January® USA or someone curious to learn more, this is the perfect event to connect, celebrate, and learn about the movement.
Chicago’s Skyline Goes Yellow: A Symbol of Change
This year, Chicago will glow with purpose, as the city’s iconic buildings participate in the yellow-light initiative. The brilliant yellow lights symbolize the optimism, empowerment, and positive health changes that come from embracing an alcohol-free lifestyle—even for just one month. This bold visual statement is a new addition to Dry January® USA’s mission, designed to grab attention and spark conversations across the nation.
Chicago is setting the stage for a nationwide campaign to light up cities and inspire millions of Americans to join the movement. Together, we can spread the word about the importance of reevaluating our relationship with alcohol and experiencing the life-changing benefits of Dry January®.
Why Chicago? A New Chapter for Dry January USA
Dry January® USA is proud to partner with Meharry Medical College, one of the nation’s leading institutions for health sciences education, to lead the movement from its home base in Nashville, TN. This Chicago initiative underscores Meharry’s mission to promote health equity and provide resources for underserved communities. As the largest historically Black academic health center in the U.S., Meharry Medical College is uniquely positioned to amplify the message of health and well-being across the country.
The Chicago event marks a pivotal moment for Dry January USA, highlighting its expansion to urban centers and its dedication to making healthier living accessible to all.
Save the Date: Viewing Party Details
Make sure you don’t miss this extraordinary event! Here’s what you need to know:
• When: January 7, 2025, at 5:30 PM
• Where: The Conservatory at The Legacy
60 East Monroe Street, 42nd Floor, Chicago, IL 60603
• RSVP: Reserve your spot by December 23, 2024, by getting tickets on Eventbrite.
Enjoy stunning views of the illuminated skyline, connect with like-minded individuals, and be inspired by the mission of Dry January® USA.
Why Join Dry January® USA?
Dry January® isn’t just a challenge; it’s a movement that’s changing lives. By participating, you’ll:
• Boost Your Health: Enjoy better sleep, improved energy, and a stronger immune system.
• Save Money: See how much you save by skipping those bar tabs.
• Transform Your Habits: Build a healthier relationship with alcohol.
Now, with exciting initiatives like the Chicago yellow-light campaign, Dry January® is taking the movement to new heights.
Let’s Light Up the Nation
Chicago is the first city to “go yellow,” but it won’t be the last. This bold step is part of Dry January® USA’s larger vision to illuminate cities across the country, creating a visual symbol of empowerment and health. Together, we’re making a statement: small changes, like going alcohol-free for a month, can have a ripple effect on individual and community well-being.
Let’s start the year strong by lighting up our cities and making healthier choices together. Join us in Chicago for this historic event, and let’s spread the word across the nation—one city at a time.
See you on January 7th!
